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NSW Public Health Bulletin archive

FactSheet: Light cigarettes Volume 15 Issue 5-6

New South Wales Public Health Bulletin 15(6) 111 - 111 Published: 2004

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Many smokers believe that by switching to low tar, low
nicotine, ‘light’ or ‘mild’ cigarettes they are smoking a
less harmful cigarette. Switching from a high tar to a low
tar cigarette does not make smoking safer. The word ‘light’
in light cigarettes is basically a marketing strategy used
by tobacco companies to address smokers’ health concerns
and make cigarettes appear safer.